KJT signing completes Müller athletics squad
Commonwealth Games and World Indoor Championship gold medallist Katarina Johnson-Thompson has been confirmed as a Müller brand ambassador – completing the dairy company’s first ever athletics squad.
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Müller enters spreadable market
Müller, the UK’s seventh most picked FMCG brand , is set to boost the resurgent butter category with the launch of Müller Spreadable, its first ever branded spreadable in the UK.
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Müller Direct Next Generation dairy farmers get elite athlete face time
Müller has published details of its ‘Next Generation’ programme for 25 Müller Direct farmers – and confirmed that it will include face time with elite athletes, as part of the company’s status as Official Supporter of British Athletics and Athletics Ireland.
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Müller confirms details of volatility beating option for farmers
Müller Milk & Ingredients has confirmed details of a new initiative designed to help British dairy farmers manage the impact of extreme farm gate milk price volatility.
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Müller places food service delivery operation under review
A food service delivery operation supplying fresh milk and other products to 3,000 non-residential customers in England and Wales which is suffering losses of around £5m per annum, is to be reviewed by Müller Milk & Ingredients.
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Müller targets new segments of yogurt category
Müller has announced two new yogurt products as it continues to develop, manufacture and market a new generation of branded yogurt and desserts products.
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Müller cuts sugar by 13.5%
Müller has achieved a 13.5% reduction in total sugar, equalling 1759 tonnes, since 2015, according to new data published by the company.
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Müller to drive down plastic use by acquiring milk packaging capabilities
Müller, Britain’s biggest producer of fresh milk, butter, cream, yogurt and desserts, has confirmed its intention to acquire the capability to manufacture its own fresh milk packaging in the UK.
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Introducing Müllerlight Fruitopolis with 0% added sugar
Müller has reformulated its Müllerlight Fruitopolis range, so that it now includes 0% added sugar*.
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Müllerlight Kremas wins Product of the Year 2018
Müllerlight Kremas, the dairy company’s first ever whipped Greek style yogurt that is fat free, has been crowned Product of the Year 2018 in the yogurt category.
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Müller launches shareable FRijj SKU
Müller is targeting additional consumption occasions with the launch of 900ml FRijj SKUs.
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Introducing Müller Direct Next Generation
Müller announces initiative to help ambitious young farmers build vibrant dairy businesses for the future.
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