The nation’s favourite fat free yogurt brand Müllerlight continues its exciting product expansion with a brand new desserts range launching in stores from April 22nd. Delicious, indulgent and all at 99 calories, what more could you want?! The blissful desserts, available in three wickedly tempting flavours - Mischievous Milk Chocolate, Frivolous Fudge and Wickedly White Chocolate – tap into the i
From April 15th, Müller will launch a brand new, delicious and indulgent range of Cadbury desserts made with real melted chocolate. Pots of Joy will be available in three delectable flavours – delicious Dairy Milk, luscious Caramel featuring a dreamy, gooey caramel layer, and scrumptious White Chocolate Buttons. These sumptuous desserts are little pots of heaven, containing melted chocolate and w
Müller UK & Ireland Group has launched a website and social media campaign to further build on ‘substantial interest’ from dairy farmers across the country in joining the Müller Wiseman Milk Group (MWMG). In the first month since Müller signalled its intention to increase the volume of milk it buys directly from dairy farmers, more than 250 producers have registered an interest in supplying
The iconic Müller Corner is set to get seriously indulgent! From the 10th of April, Müller will introduce four opulent new flavours and luxurious new packaging to their existing Corner portfolio in the form of Müller de Luxe Corner. The new range of flavours will include sumptuous Marc de Champagne, delectable After Dinner Mint, luxurious Coconut Dream, and magnificent Crème Praline – designed to
Müller UK & Ireland Group has confirmed the appointment of Carl Ravenhall (44) as Managing Director of Müller Wiseman Dairies, its fresh milk business. Mr Ravenhall joins Müller Wiseman Dairies from Arla Milk Link with over 25 years experience in the dairy industry having worked across many functions including commercial, operational and technical. In recent years he has held a number of sen
From the 1st of April, the UK’s favourite great-tasting and fat free Müllerlight yogurts will undergo a sleek new make over. The most successful brand in the category over the past 12 months, Müllerlight recently registered its highest 4 weekly value share at 15.3% in January 2013, and in the last month its share hit the 16% mark for the first time in the last 3 years. [1] It’s clear that consume
Dairy farmers throughout Britain are being offered the opportunity to realise their aspirations with Müller. The company has signalled its intention to be the UK’s largest and most successful dairy company by launching a major drive to substantially increase the direct supply of milk to the company from new suppliers as well as from existing non-aligned Müller Wiseman Milk Group (MWMG) members.
Dairy farmers who supply Müller UK & Ireland Group now and in the future will be covered by the Voluntary Code of Practice, the company has confirmed. And Müller has reaffirmed its commitment to offering a market leading ‘clean’ milk price with no member retentions, capital levies, balancing or haulage charges. Pete Nicholson, Agricultural Affairs Manager for Müller Wiseman Dairies said:
Delicious, thick and creamy tasting Müllerlight Greek Style yogurt has won a top consumer choice award less than a year after launch… And it’s not a myth! Scooping the title of Product of the Year for 2013 in the Healthy Yogurt Category marks another milestone for the brand which has already clocked up sales on over 61 million pots[1] in just 42 weeks. Launched in March 2012 – the biggest launch
Delicious, thick and creamy tasting Müllerlight Greek Style yogurt has won a top consumer choice award less than a year after launch… And it’s not a myth! Scooping the title of Product of the Year for 2013 in the Healthy Yogurt Category marks another milestone for the brand which has already clocked up sales on over 61 million pots[1] in just 42 weeks.
Müller Dairy is announcing an exciting extension to its hugely successful Müller Corner range with the launch of a new Müller Kids Corner. The new range consists of three varieties; Müller Kids Corner Football (Vanilla flavour yogurt with black and white chocolate coated cereal footballs), Müller Kids Corner Lots of Love (Strawberry flavour yogurt with pink and white chocolate coated cereal heart
Fresh milk trucks and tankers with distinctive black and white cow-print branding will continue to be seen every day in Britain’s towns and cities after Robert Wiseman Dairies has completed its rebranding to become Müller Wiseman Dairies. The name and identity of Robert Wiseman Dairies is being refreshed after Müller UK & Ireland Group acquired the fresh milk company earlier this year. And